{"id":620,"date":"2013-11-24T12:14:56","date_gmt":"2013-11-24T11:14:56","guid":{"rendered":"http:\/\/www.lawebradio.com\/news\/?p=620"},"modified":"2013-11-25T14:51:12","modified_gmt":"2013-11-25T13:51:12","slug":"skyrock-toujours-ardent-defenseur-radio-ip","status":"publish","type":"post","link":"https:\/\/www.lawebradio.com\/news\/skyrock-toujours-ardent-defenseur-radio-ip\/","title":{"rendered":"Skyrock est-elle toujours un ardent d\u00e9fenseur de la radio sur IP ?"},"content":{"rendered":"

Laurent Bouneau, Directeur G\u00e9n\u00e9ral des Programmes de la radio Skyrock, lors d\u2019un entretien sur le site Radioactu, d\u00e9fend l’IP broadcast.<\/strong><\/p>\n

Selon lui, le prochain moyen de diffusion doit utiliser le code internet, cela ne peut pas \u00eatre simplement du num\u00e9rique. La notion de \u00ab r\u00e9seau \u00bb est primordiale. Le r\u00e9seau signifie: je vous parle et vous pouvez me parler en retour. Il y a une dimension interactive. L’ancien directeur technique de Radio France, Sylvain Anichini, a d\u00e9termin\u00e9 une norme : le broadcast IP m\u00e9langeant Internet et hertzien qui, d\u2019apr\u00e8s lui, devrait \u00eatre la prochaine Radio Num\u00e9rique Terrestre.<\/p>\n

Laurent Bouneau insiste sur le fait que \u00ab la RNT aujourd’hui, c’est comme offrir le CD aux auditeurs. Cela n’a pas de sens. L’interactivit\u00e9 a beaucoup plus de sens, malgr\u00e9 des probl\u00e8mes \u00e0 r\u00e9soudre. Actuellement, sur les applications, le son coupe souvent quand vous \u00eates en mobilit\u00e9. Quoi qu’il en soit, on ne peut pas imaginer une nouvelle norme de diffusion qui n’int\u00e8gre pas une r\u00e9flexion sur le r\u00e9seau. Nous sommes confront\u00e9s \u00e0 une \u00ab\u00a0g\u00e9n\u00e9ration r\u00e9seaux\u00a0\u00bb, \u00e0 un type de comportement num\u00e9rique. S’il y a une baisse d’audience de certaines radios sur les jeunes, il y a une raison : leur m\u00e9dia, c’est leur tablette, leur mobile ou leur PC. Nous devons int\u00e9grer cette dimension dans la diffusion.\u00a0\u00bb<\/p>\n

La RNT semble en panne malgr\u00e9 les attributions fix\u00e9es dans trois villes test, Paris, Marseille et Nice. La num\u00e9risation est le chantier majeur du medium radio pour les ann\u00e9es \u00e0 venir. Les grands groupes se sont tous d\u00e9velopp\u00e9s sur le web leur permettant de voir leurs audiences continuer \u00e0 progresser. Selon une \u00e9tude de M\u00e9diam\u00e9trie, la radio totalise 8,9 % de son audience cumul\u00e9e en dehors du transistor (t\u00e9l\u00e9phone, ordinateur, TV, baladeur).<\/p>\n

La ministre de la Culture Aur\u00e9lie Filippetti avait promis de s\u2019occuper de la radio apr\u00e8s la T\u00e9l\u00e9vision et la Presse. C\u2019est chose faite ! Elle organise les premi\u00e8res Assises de la radio au Mus\u00e9e du quai Branly, \u00e0 Paris en Novembre 2013 conviant tous les professionnels du secteur pour d\u00e9battre de l\u2019avenir de la radio.<\/p>\n","protected":false},"excerpt":{"rendered":"

Laurent Bouneau, Directeur G\u00e9n\u00e9ral des Programmes de la radio Skyrock, lors d\u2019un entretien sur le site Radioactu, d\u00e9fend l’IP broadcast. Selon lui, le prochain moyen de diffusion doit utiliser le code internet, cela ne peut pas \u00eatre simplement du num\u00e9rique. La notion de \u00ab r\u00e9seau \u00bb est primordiale. Le r\u00e9seau signifie: je vous parle et […]<\/p>\n","protected":false},"author":3,"featured_media":621,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[12,13],"tags":[178,180,181,60,179],"class_list":["post-620","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revue","category-top","tag-ip-broadcast","tag-laurent-bouneau","tag-pierre-bellanger","tag-rnt","tag-skyrock","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\nSkyrock est-elle toujours un ardent d\u00e9fenseur de la radio sur IP ? - Lawebradio.com - Actualit\u00e9s des radios digitales<\/title>\n<meta name=\"description\" content=\"Skyrock d\u00e9fend l'IP broadcast. 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