{"id":1327,"date":"2014-05-30T20:29:33","date_gmt":"2014-05-30T19:29:33","guid":{"rendered":"http:\/\/www.lawebradio.com\/news\/?p=1327"},"modified":"2014-06-16T07:38:26","modified_gmt":"2014-06-16T06:38:26","slug":"radio-marais-radio-gens-devant-derriere-micro","status":"publish","type":"post","link":"https:\/\/www.lawebradio.com\/news\/radio-marais-radio-gens-devant-derriere-micro\/","title":{"rendered":"Radio Marais, la radio des gens devant et derri\u00e8re le micro"},"content":{"rendered":"<p><strong>L\u2019id\u00e9e initiale de cette webradio a vu le jour, en 2009, d\u2019une passion radiophonique de la part de Xavier Faltot et d\u2019une rencontre avec Damien Raclot-Dauliac pour un projet qui s\u2019appelait \u00ab\u00a0La chambre \u00e0 air\u00a0\u00bb diffus\u00e9 sur Radio Campus. <\/strong><\/p>\n<p>Le concept original repos\u00e9 sur une \u00e9mission qui avait lieu dans la rue, sur des grosses chambres \u00e0 air de tracteurs, pour avoir tout le loisir de fumer et de boire, chose que l\u2019on ne pouvait plus faire dans les studios de radios traditionnelles.<\/p>\n<p>C\u2019est en 2010, apr\u00e8s avoir acquis un ancien d\u00e9p\u00f4t-vente au c\u0153ur du\u2026 Marais \u00e0 Paris et fait construire un studio, que cette radio digitale associative \u00e9tait lanc\u00e9e. Avec une \u00e9quipe de 32 animateurs et une communaut\u00e9 de plus de 300 000 personnes autour des 21 \u00e9missions r\u00e9parties en 5 th\u00e8mes: hors-normes, musicales, soci\u00e9tales, city-guides et portraits, Radio Marais propose une grande diversit\u00e9 de contenus. Cette ann\u00e9e Patrice Blanc-Francard, un acteur incontournable de l\u2019histoire de la radio hertzienne, est venu se joindre \u00e0 cette joyeuse \u00e9quipe en animant une \u00e9mission hebdomadaire avec son fils intitul\u00e9e \u00ab\u00a0Father and Son\u00a0\u00bb, une sorte de rencontre interg\u00e9n\u00e9rationnelle autour de la musique.<\/p>\n<p><strong>Mais comment financez-vous vos programmes tout en g\u00e9n\u00e9rant du plaisir et en \u00e9tant proche des gens ?<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1341\" src=\"http:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-xavier2014.jpg\" alt=\"ima-radio-marais-xavier2014\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-xavier2014.jpg 150w, https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-xavier2014-50x50.jpg 50w, https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-xavier2014-125x125.jpg 125w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/>&#8211; <strong>Xavier<\/strong> : \u00ab\u00a0Notre business model est tr\u00e8s simple. Il consiste \u00e0 fournir une expertise technique, technologique et aussi \u00e9ditoriale aux personnes souhaitant \u00eatre mises en voix sur notre antenne. C\u2019est de cette fa\u00e7on que nous gagnons de l\u2019argent.\u00a0\u00bb<\/p>\n<p>&#8211; Damien : \u00ab\u00a0Nous ne sommes pas une galerie, ni une agence de publicit\u00e9, ni une radio ou une t\u00e9l\u00e9vision, nous sommes un peu tout \u00e0 la fois. On arr\u00eate de prendre les auditeurs pour des idiots et de balancer des kilom\u00e8tres de pubs \u00e0 l\u2019antenne. Nous essayons de travailler avec les marques de mani\u00e8re intelligente pour mieux les valoriser ! Nous offrons aux entrepreneurs locaux, l\u2019opportunit\u00e9 de prendre la parole, de cr\u00e9er leur \u00e9mission radiophonique, qu&rsquo;elle soit musicale ou \u00e9ditoriale, \u00ab brand\u00e9e \u00bb ou non. Les annonceurs associent leur image et propose \u00e0 leur cible un programme radiophonique complet, riche et de qualit\u00e9, o\u00f9 la ligne \u00e9ditoriale choisie donne toute sa valeur \u00e0 la fois \u00e0 la marque comme \u00e0 l\u2019antenne\u00a0\u00bb<\/p>\n<p>&#8211; Xavier :\u00a0 \u00ab\u00a0Aujourd\u2019hui, les radios digitales proposent essentiellement des programmes musicaux. Nous, on souhaite apprendre, avec nos auditeurs, \u00e0 faire de la webradio avec de la voix et de v\u00e9ritables contenus qui ont du sens. On fait du flux audio 24h\/24 et on a besoin de faire de la Com au moment o\u00f9 l\u2019\u00e9mission est diffus\u00e9e, de poster une photo sur les r\u00e9seaux sociaux en temps r\u00e9el, de faire des vid\u00e9os&#8230; Ces actions sont n\u00e9cessaires car on \u00e9coute pas Radio Marais par hasard.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1343\" src=\"http:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-damien2014.jpg\" alt=\"ima-radio-marais-damien2014\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-damien2014.jpg 150w, https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-damien2014-50x50.jpg 50w, https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima-radio-marais-damien2014-125x125.jpg 125w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/>&#8211; <strong>Damien<\/strong> : \u00ab Il faut savoir que nous participons au financement de cette webradio en travaillant \u00e0 c\u00f4t\u00e9. Ce qui nous permet d\u2019\u00eatre totalement ma\u00eetre \u00e0 bord !\u00a0\u00bb<\/p>\n<p>Nous vous invitons \u00e0 \u00e9couter, d\u00e8s maintenant, Radio Marais, la webradio parisienne et d\u00e9cal\u00e9e avec une matinale, des \u00e9missions nocturnes, des drag queens, des enfants de 11 ans, des journalistes ou des musiciens&#8230;<\/p>\n<p>Site : <a href=\"http:\/\/www.radiomarais.fm\/\" target=\"_blank\">http:\/\/www.radiomarais.fm\/<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1329\" src=\"http:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima2-radio-marais2014.jpg\" alt=\"ima2-radio-marais2014\" width=\"642\" height=\"310\" srcset=\"https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima2-radio-marais2014.jpg 642w, https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima2-radio-marais2014-150x72.jpg 150w, https:\/\/www.lawebradio.com\/news\/wp-content\/uploads\/2014\/05\/ima2-radio-marais2014-300x144.jpg 300w\" sizes=\"auto, (max-width: 642px) 100vw, 642px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019id\u00e9e initiale de cette webradio a vu le jour, en 2009, d\u2019une passion radiophonique de la part de Xavier Faltot et d\u2019une rencontre avec Damien Raclot-Dauliac pour un projet qui s\u2019appelait \u00ab\u00a0La chambre \u00e0 air\u00a0\u00bb diffus\u00e9 sur Radio Campus. Le concept original repos\u00e9 sur une \u00e9mission qui avait lieu dans la rue, sur des grosses [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1340,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6],"tags":[496,497,498,495],"class_list":["post-1327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-focus","tag-damien-raclot-dauliac","tag-patrice-blanc-francard","tag-radio-campus","tag-xavier-faltot","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Radio Marais, la radio des gens devant et derri\u00e8re le micro - Lawebradio.com - Actualit\u00e9s des radios digitales<\/title>\n<meta name=\"description\" content=\"Votre city guide bilingue sonore qui pr\u00e9sente le meilleur de ce qui se trame \u00e0 Paris soutenu par une programmation musicale intemporelle...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lawebradio.com\/news\/radio-marais-radio-gens-devant-derriere-micro\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Radio Marais, la radio des gens devant et derri\u00e8re le micro - 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